Deciphering Goals

Grand ideas, visions are everywhere. Governments, businesses and NGOs have aspirational goals. However, the larger the goal, the higher the chance that the original intention gets lost while being passed through the structural layers of the organization. Risks, politics, personal agendas often subvert the original goal either by design or unwittingly, turning high impact outcomes into mediocre outputs. The mere act of decomposing an organizational goal into department and team goals can also cause the essence of the strategic organizational goal to become lost. This blog aims to shed some light on the underlying forces at play and how good goal setting with well-chosen metrics can help. I hosted a webinar on this topic on April 14. You can watch here. You can read the full blog post here

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